“Meet Your New Copywriter”
What If Your Words
Could Do All The
Selling?
Hey there, glad you found your way here.
I never planned to become a copywriter. The truth is, I discovered I was better at crafting language than coding interfaces. It wasn't a calculated career move—just a natural progression of my skills.
While other businesses struggle to capture attention, I've found a different approach. My writing isn't just words—it's a strategic tool that helps businesses break through the noise.
I'm not interested in flashy presentations or empty promises. My writing adapts like a linguistic chameleon. Whether you need a technical tone, a friendly conversation, or a bold statement, I craft language precisely tailored to your audience and goals.
Limited opportunity: I'm highly selective about the projects I take on, ensuring each client receives strategic, focused attention. My approach isn't about volume—it's about creating transformative communication for businesses ready to truly stand out.
Interested in exploring how we might work together? I'm happy to have a conversation about your communication needs. Let's discuss how thoughtful writing can help you achieve your objectives—before these opportunities disappear.
Feel free to reach out via email at john@insightcopy.com or share your contact information for a brief introduction. No pressure—just an opportunity to explore how words can make a difference.
Looking forward to connecting, John

The right words don't need to scream. They simply show up, do the work, and change everything.
My Services
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Email Marketing
More Than Just Words, A Complete Campaign Ecosystem.
We'll craft a comprehensive email strategy that does the heavy lifting. Write compelling, conversion-driven email sequences. Implement strategic feedback. Build out full campaign architectures. Manage deployment through your ESP. You sit back while your email marketing works silently in the background
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Content Scripting
Transforming Your Brand's Message into Magnetic Narratives.
Deep dive into your brand's unique voice and value proposition. Develop content that speaks directly to your ideal customer. Create cohesive messaging across all platforms. Ensure each piece of content moves prospects closer to conversion. Eliminate the guesswork of communication strategy.
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VSL (Video Sales Letter) Scripting
Turning Viewers into Customers, One Frame at a Time.
Develop a narrative that captures attention from the first second. Structure a compelling story that addresses customer pain points. Create a logical flow that guides viewers to the inevitable conclusion. Craft scripts that convert passive viewers into active buyers. Optimize for maximum engagement and conversion rates
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Full Funnel Builds
End-to-End Customer Journey Architecture.
Map out the entire customer acquisition process. Create seamless transitions between awareness, consideration, and decision stages. Develop targeted messaging for each funnel stage. Implement conversion optimization strategies. Build a cohesive system that turns strangers into loyal customers
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Ads Copywriting
Cutting Through the Noise, Directly to Your Ideal Customer.
Develop scroll-stopping ad copy. Create targeted messaging that speaks directly to your audience's desires. Optimize for platform-specific nuances (Facebook, Google, LinkedIn, etc.). Craft compelling hooks that drive clicks and conversions. Continuous optimization based on performance data.
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Ghostwriting
Your Voice, Amplified.
Capture your unique tone and perspective. Create content that sounds exactly like you. Develop thought leadership pieces. Write with your brand's authentic voice. Eliminate the struggle of content creation while maintaining your authenticity.
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Blog Writing
Turning Expertise into Engaging Narratives.
Create SEO-optimized content that ranks and resonates. Develop in-depth, valuable articles that establish authority. Write in a way that converts readers into potential customers. Provide consistent, high-quality content that drives organic traffic. Transform your expertise into a powerful marketing tool.
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The Accidental Approach
No fluff. No hype. Just words that work.
Ready to transform your business communication? Let's have a conversation about how we can elevate your messaging.